What role should physician extenders play in diagnosing skin cancer?
Late last year, a piece in the New York Times brought together several politically charged issues in our specialty and thrust them into the national spotlight. Katie Hefner and Griffin Palmer’s “Skin Cancers Rise, Along With Questionable treatments” sought to investigate the ethics behind diagnosing and treating skin cancer. The scope of the article was actually quite broad, touching on the …
Late last year, a piece in the New York Times brought together several politically charged issues in our specialty and thrust them into the national spotlight. Katie Hefner and Griffin Palmer’s “Skin Cancers Rise, Along With Questionable treatments” sought to investigate the ethics behind diagnosing and treating skin cancer. The scope of the article was actually quite broad, touching on the … Continue reading "What role should physician extenders play in diagnosing skin cancer?"
Part 3 of 3
This is the third and final installment of my three-part series that gives you a roadmap for building a successful top-tier cosmetic practice. In parts one and two, I discussed how to prepare your practice for introducing injectables through education, and how to educate your staff and patients. This third part will discuss how to market your practice bot effectively and cost-effectiv … 