How to Build Your Injectable Business Part 2
injectible businessPart 2 of 3 In part one of this series I discussed how to prepare your practice for introducing injectables. In this second part, I will discuss how best to educate both your staff and patients. Staff Training You must take the time to educate your entire staff about the injectables, how much they cost, what the pre- and post-procedure instructions are, and how long the injectables will last. P …
injectible business
Spotlight On: Kalyani Marathe, MD, MPH, FAAD
maratheHow did you know you chose the right specialty in dermatology? I was lucky enough to do my residency training at Eastern Virginia Medical School in Norfolk, VA, where we had a full-time pediatric dermatologist on staff (Dr. Judith Williams). Her clinical expertise and ability to put parents at ease in the face of complex problems made me realize how intellectually challenging pediatric dermatol …
marathe
How to Build Your Injectable Business
injectible businessPart 1 of 2 Building a cash-based cosmetic injectable practice is daunting at first because there is so much competition. This three-part series will give you a roadmap for preparing yourself and your practice to be a successful top-tier cosmetic practice. Keep in mind that consistency and patience are crucial for success. Most de novo practices take about five years to develop into thriving cosm …
injectible business
I Wish I Had Known: Learn to Code Early
Medical CodingResidency is your golden opportunity. While stressful and demanding, it offers the chance to learn everything you can about dermatology before stepping into the real world (which you haven’t seen since before medical school). While I did much to prepare for my dermatology career, there are few things I should have paid more attention to during my training. The most obvious for me now is CODING …
Medical Coding
Spotlight On: Ali Alikhan, MD
Ali AlikhanWhat made you decide on a career in dermatology? Extremely positive experiences throughout medical school - amazing mentorship, excellent patients and fantastic research opportunities. Each new experience built upon previous positive experiences, and the day came when I realized I would not be happy doing anything else. What is a typical day like for you? In academic practice, every day i …
Ali Alikhan