Tips on Investing in Your Professional Social Media Accounts
I want to challenge you to spend time in building up social media for your career. I’m not talking about your personal Snapchat; in fact, I think you should keep personal social media accounts separate from your public professional ones. I am advocating instead for you to invest in your professional social media accounts, a page that says to the world what kind of doctor you are and why peop …
I want to challenge you to spend time in building up social media for your career. I’m not talking about your personal Snapchat; in fact, I think you should keep personal social media accounts separate from your public professional ones. I am advocating instead for you to invest in your professional social media accounts, a page that says to the world what kind of doctor you are and why peop … Continue reading "Tips on Investing in Your Professional Social Media Accounts"
BENJAMIN BARANKIN, MD, FRCPC, FAAD discusses the importance and impact of appropriate patient touch.
What We're Taught
Our teachers warn us not to touch the patient throughout medical school, residency, and clinical practice. Medical societies regularly remind us of the importance of not touching our patients. That is, at least inappropriately.
"While telling the patient it was not con … 
What has been the greatest difficulty you've come across in starting and maintaining your own dermatology practice and in the business of skin care?
What about practice growth?
The greatest difficulty remains the ongoing challenge to find team members who share the same vision. It is so difficult to determine who will come on and be a productive and integrated team member. While every job inte … 
The first time someone called me a thought leader I did a double take.
I knew there were thought leaders out there, a host of doctors I respected and looked to for guidance and support. I knew that when they spoke I could count on their words, they loved to teach, were generous with their time, and they participated in academic activities like speaking at meetings, publishing papers and serving … 
An Introduction and a Handshake
My number one piece of advice for graduating dermatologists is connect with your patients. Connect well. Learn about them, learn a little bit about their personal life, their family and that really helps cement your therapeutic connection. The other thing is, sit down! When you go in a room, sit down and listen to your patient. The other thing I like to do, which …