Dermatology KOLs on Becoming a Go-To Media Expert
Dermatology KOLs Adam Friedman, MD and Joel L. Cohen, MD, and Heather Onorati, former dermatology magazine editor and managing editor for Pathogens and Immunity journal, share their expert advice on becoming a go-to media expert in the dermatology
When Adam Friedman, MD, began his dermatology career, he made the most of every media opportunity that came his way. He sent reporters scientific pap …
Dermatology KOLs Adam Friedman, MD and Joel L. Cohen, MD, and Heather Onorati, former dermatology magazine editor and managing editor for Pathogens and Immunity journal, share their expert advice on becoming a go-to media expert in the dermatology
When Adam Friedman, MD, began his dermatology career, he made the most of every media opportunity that came his way. He sent reporters scientific pap … Continue reading "Dermatology KOLs on Becoming a Go-To Media Expert"
Every time I think of Marta Rendon, I smile…before, now and forever more.
Simply put, Marta brought joy. To her family; her handsome son, Juan, her long-time life partner, Dr. Bret Ribotsky and her siblings. To her patients. To her business partners and employees of her practice. To any and every dermatologist throughout the US and abroad that she supported and mentored. To those of us in der … 
Next Steps in Derm author and Derm In-Review Advisory Council member, Dr. Cula Dautriche, reached out to Dr. Daniel Siegel, former president of the American Academy of Dermatology (AAD), to shed some light on some of the challenges facing the field of dermatology today. Dr. Siegel is currently the chair of the Council on Corporate, Community and Philanthropic Relations of the AAD and remains heav … 
Unfortunately for many residency graduates, a lot of the decisions regarding interactions with industry such as pharmaceutical and medical device sales forces have been made into policies. These are often parallel to the strictures of parents attempting to shelter their children from what is socially perceived as “evil” or “influential,” and in many instances has led to the development … 
Next Steps readers had the opportunity to ask Dr. Joshua Zeichner questions on a variety of topics ranging from becoming a sought after media expert to delegating services to mid-level providers. See all his insightful answers below.
1) How did you build your press empire? Pretty much every article I come across in the consumer press has a quote, commentary, expert opinion from you. Any …